Where Learning Meets Fun with Alex & Alice!
Cute books, flash cards, worksheets & learning kits for Pre-Nursery, Nursery, LKG and UKG — loved by parents and trusted by schools across India.
Pick the perfect class for your little one
Premium books in 8×8 inch (Pre-Nursery) and A4 international size (Nursery, LKG, UKG).
For Parents & Kids
B2C • Direct customersShop premium learning books, flash cards, worksheets, learning kits and cute merchandise — all delivered to your doorstep with love.
- Class-wise curated books
- Free worksheets & rhymes
- Fast Razorpay checkout
School Zone
Schools • Bulk • FranchiseSpecial pricing for schools, distributors and bulk buyers — plus play school franchise opportunities with the Alex & Alice brand.
- School-grade curriculum
- Volume discounts & samples
- Franchise & partnership programs
Loved by little learners ✨
Shape Adventure Triangle Flash Card | Alex & Alice
Alphabet Adventure Flash Card Alex & Alice
A complete learning ecosystem
Class-wise books
Pre-Nursery in cute 8×8 inch; Nursery, LKG & UKG in A4 international size.
Videos & rhymes
YouTube rhymes, learning videos and cartoon adventures.
Free worksheets
Printable PDFs for practice — handpicked by teachers.
Franchise & schools
Play school franchise + bulk orders for schools and distributors.
